28.01.2017 - 31.01.2017 — Hall: 4.0 Stand: D 05
BACK IN THE DAY
It's almost as if he was born in a paint can. When the son of a neighborhood mom-and-pop operation, took over in 1996, no one ever suspected that only a few years later it would be a global business with a brand name known and respected around the world. He did things his way, unconcentionally but successfully. With funky beats on turntables, automotive accessories and a passion for muscle cars, the business soon became the local hangout for the scene.
Contact with graffiti culture followed inevitably and the spark of an idea was enough to revolutionize an entire industry... Allow us to introduce... Jürgen Feuerstein!
MOLOTOW™ TODAY - stands for satisfied customers and business partners in over 52 countries, approximately 30 highly motivated employees and premises that exceed 15,000 m². It has to be seen to be fully appreciated. Anyone who visits the grounds of this company is unique. It is young, dynamic and extremely grounded.
The last 20 years have been bright for MOLOTOW™ in all senses of the word. It held the first serious graffiti exhibition worldwide in the gallery K31 (2004). In doing so, Jürgen gave graffiti artists an unprecedented platform for their then underrated art. Graffiti ceased to be considered vandalism. Ever since then, the company has been fighting in the front lines with all of the MOLOTOW™ cocktails at its disposal. The cocktails? Quality, innovation, graffiti and credibility!
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