12.01.2016 - 15.01.2016 — Hall: GAL.0 Stand: A 04
LANADO PRODUCTS were born to stimulate and promote WOOL BUSINESS in BELGIUM & in EUROPE.
For Dominique Blandiaux, director, wool is not a new story. It is a family business since 1938 with DBCwool s.a.
Our family business, DBCwool, always bought wool from abroad. The quantities in Belgium were insufficient and the collection of greasy wools was not well organized and difficult. As a result a lot of the Belgian wools were sent to China – a big loss to our economy – or it was burned or thrown away because the woolgrowers didn’t know what to do with it. Over time, woolgrowers lost the know-how about shearing, sorting and taking care of this wonderful fibre. Which was such a shame because all this expertise is so important to the quality of wool. In the city of Verviers (in Belgium), however, we have had a long industrial history and tradition with the treatment of washing wool. The know-how is still there so why wouldn’t we use it to make a remarkable product. The demand is palpable hence us offering a product you cannot find elsewhere. These observations lead to a plan, a desire if you will, to launch an unique product; a duvet in 100% pure Belgian Wool. An ethically, finished, high-class product that is fair-trade, natural, comfortable and returns value to our local wools and businesses and their ancestral know-how. Each woolgrower that delivers “category A wool” will receive a bonus per kilo of wool from DBCwool. This bonus is in proportion to the amount of wool that has been – and will be used – for the manufacture of the finished product. The objective of this project is to promote locally sourced wool, which in turn gives back to the community directly – from producer to consumer
Our MAIN CONCERN : TRACEABILITY & HIGH CLASS QUALITY
A LOCAL AND ETHICAL PROJECT
Wool production: sheep farmers of Belgium
Wholesale and coordination: DBCwool sa (Verviers - Belgium)
Wool washing: Traitex (Verviers - Belgium)
Schrinkproof wool treatment : Van Riel n.v. (Temse – Belgium)
Duvet manufacture: Neighbouring region
Marketing and Sales: Lanado (Stoumont - Belgium)
Our region’s sheep farmers have taken care of their flocks so that they can provide the best wool.
A wool wholesaler in Verviers has chosen, sorted and collected wools that are most suitable for the manufacture of a top of the range duvet that is light and fluffy.
A wool washer in Verviers whose quality is acknowledged throughout the world has taken care over their treatments.
Modern wool is suitable for current needs, it is treated to be machine washable(40°C wool programme) and has an anti-dust mite treatment, and is also top of the range in Belgium.
Ø Production is by our neighbouring partner, whose technology and know-how meets the highest demands for quality.
LANADO is now proposing a wide range of wool bedding products sold by a dynamic and reliable network of distributors: independent shops of bedding, household linen and natural products.
Super Washable Wool Duvets
Luxury Wool and Satin Duvets
Luxury Wool Pillows
Wool Mattress Overlays
Wool Baby line
Do you want to become a Lanado products sales outlet? We will provide a dynamic marketing and e-marketing support to promote WOOL and its wonderful properties & our high class fair products LANADO.