12.02.2016 - 16.02.2016 — Hall: 11.1 Stand: B 10F
Notabag is a young, award-winning German brand, which represents the same-named product. It was introduced in late 2012 and it has been gaining recognition worldwide ever since.
The product was inspired by a real life challenge, where a shopping bag on a bike’s handle bar almost led to fatal situation in a city traffic. That incident made Notabag’s founder think of a simplified solution to transform a bag into a backpack.
Notabag is a smart combination of a bag and a backpack. With a single pull on the straps, it transforms itself from a sleek eco-friendly bag to an easy-to-carry backpack.
Inside of the bag, there is an attached pocket where you can keep your wallet or your keys.
When the bag is not in use, it can be folded into that pocket, which becomes a hand-sized pouch and can be easily carried around.
Notabag’s patented design and functionality is protected by the Registered Community Design. It is also the Winner of the German Design Award 2016 for Excellent Product Design in lifestyle and fashion category
We are driven by the idea that functionally useful products improve our lives.
We believe in the beauty of simplicity and power of intuitive design.
That is why we are making Notabag, a smart combination of a bag and a backpack.