PackIT, LLC

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  • Westlake Blvd. 875, Suite 112
  • 91361 Westlake Village, CA
  • USA

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Like most parents, Melissa Kieling aimed to send her children to school with the freshest and healthiest lunches possible. By the time Melissa had three school-age kids of her own, eating well away from home wasn’t so simple. She was frustrated with the disappointing options for keeping her kids’ lunches cool and safe at school. She'd have to stick toxic freezable gel packs in their lunch boxes, which inevitably got lost, or use wasteful plastic baggies of ice that always leaked. 


One day Melissa thought, “Why hasn't anyone put freezable gel inside the walls of a bag to keep things cool?” She cut apart a set of quilted ice packs and a shower curtain on her dining room table and pinned them together. Then she took it to her dry cleaner and asked her to sew together a prototype. Melissa popped the bag in the freezer overnight and gave it to her kids to test at school. The bag finally kept healthy food cool all day! Her children raved about how fresh their meals tasted; soon Melissa's friends were asking for freezable lunch bags of their own. 


Melissa patented her idea, teamed up with a friend to start the business and worked with some of the best product manufacturers to bring her idea to life. In 2009 she launched the Personal Cooler, a foldable, freezable lunch bag that could keep food and drinks cool for hours—no ice packs needed.


Since inventing her freezable lunch bag, Melissa has expanded the PackIt line from lunch coolers to bags for wine, picnics, grocery, baby bottles and more. PackIt is now sold in more than 40 countries and at better retailers across the U.S. Our team of 25 employees is based in Westlake Village, California.

PackIt is more than just a cooler company. It's a community of creative minds committed to bringing you the very best products to help you live better.

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  • Create Smart Solutions

  • Innovate and Design

  • Deliver Unexpected Cool

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Product

Freezable Lunch Bag

The original that started it all! Our bestselling lunch cooler has helped millions of families take...

PackIT, LLC Westlake Blvd. 875, Suite 112 91361 Westlake Village, CA USA +1 818 8029225 melissa@packit.com

Product

Freezable 9-Can Cooler

Meet the first soft-sided can and bottle cooler that chills without needing extra ice packs. Also a...

PackIT, LLC Westlake Blvd. 875, Suite 112 91361 Westlake Village, CA USA +1 818 8029225 melissa@packit.com

Product

Freezable Classic Lunch Box

The classic lunch box is getting PackIt’s cool tech twist! As the only horizontal lunch box that...

PackIT, LLC Westlake Blvd. 875, Suite 112 91361 Westlake Village, CA USA +1 818 8029225 melissa@packit.com

Product

Freezable Picnic Tote

Your picnic cooler has never been so stylish. This shoulder bag chills all the essentials without...

PackIT, LLC Westlake Blvd. 875, Suite 112 91361 Westlake Village, CA USA +1 818 8029225 melissa@packit.com

Product

Freezable Traveler Lunch Bag

As cute as is it cool, this handbag-style lunch cooler offers serious power in a super-compact...

PackIT, LLC Westlake Blvd. 875, Suite 112 91361 Westlake Village, CA USA +1 818 8029225 melissa@packit.com

Exhibitor at the following trade fair

Ambiente 2017

10.02.2017 - 14.02.2017 Hall: 1.2 Stand: A 29