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Add Pens Limited
Business Park, 6th Floor, S.V. Road, Malad (West)
400064 Mumbai
India
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ADD Corporation Limited is committed to achieve total consumer satisfaction through the following objectives.
Be a benchmark for product quality and pricing.
Be a pioneer in product innovation and introduction.
Be proactive to consumer needs and aspirations.
Easy access and wider choice of products worldwide.
Highest standards of corporate governance.
At ADD Corporation Limited, Quality is top most priority. Quality that stems from innovation, tireless research and development, analyzing worldwide trends in writing technology. To top it all, tracking consumer needs and responding to them.
It's the quest for quality that has brought us to where we are today.
If there's writing technology that's superior anywhere in the world, trust us to get it for you. Because we believe in being the first to present leading-edge technology to the customer. But we do more than just adopt a better technology. We also adapt it to local factors like climate, usage patterns, customer needs and so on. At our state-of-the-art facilities in Umbergaon in western India, we combine international technology with in-house expertise. Here, ingenious minds get the best out of fully automated machines, man's proficiency working hand in hand with the world's finest technology.
There's something about an ADD pen at the first look. Stunning body styling, impeccable finish, user-friendly features and of course, smooth writing. Our full fledged design cell ensures that the pens are winners with the consumers - and in the marketplace.
At ADD Corporation Limited, we have a strong belief: Quality must be made affordable. Which is why our quality endeavors are supplemented with a firm grip on pricing. Our quality must scale new heights, not our prices.Call it an obsession but we at ADD Corporation are rather obsessed about finer details. From analyzing the market conditions to introducing the latest trends, from sourcing the right kind of raw materials to getting the exact shade on the metal clip of a particular model of pen - we must get it right each time. It's this obsession that got us the ISO 9001 certification, among other accolades.
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