B.4.U Ltd. Company was established in 1999 by Yoav and Nirit Gazit, 100% owned by the Gazit family.
Today B.4.U Ltd. is a leading Israeli company in the direct sales and professional market.
B.4.U Ltd. Company employs 70 permanent employees, 2000 professional beauticians and cosmetologists all over the country. B.4.U Ltd. invests a lot of facilities in the development of new peoducts, using the most effective and up to date raw materials, from the best labs in the world.
B.4.U Ltd. manufactures and markets more than 500 different cosmetic items.
B.4.U Ltd. has developed a new line for the professional market - Absolute Care, which includes a wide range of products for beauty saloons and cosmetologists.
B.4.U Ltd. operates cosmetics school for professional cosmetologists, beauty consultants and makeup artists.
B.4.U Ltd. develops and manufactures private label products in small quantities.
B.4.U Ltd. participates annually in five international cosmetics fairs all over the world.
B.4.U Ltd. Company annual turnover grows up more then 10% a year for the last six years.
