|
|
|
|
|
|
|
|
|
|
|
|
|
|
 |
|
|
|
|
|
|
|
|
| MANUFACTURER |
|
 |
|
| TRADER |
|
|
|
| SERVICE PROVIDER |
|
|
|
|
|
|
KPerfumes
Immeuble Le Garlaban
250, Avenue du Château de Jouques
13420 Gemenos
France
|
|
| |
| |
|
|
|
In order to save this favorite you must be a registered user and logged in. Please login or register.
|
|
|
|
|
|
Kperfumes based in the south of France manufactures Perfumes and H&B Products. Kperfumes products are trendy, colourful and fresh with attractive fragrances. Kperfumes EDT are available in 30 ml, 50 ml or 100 ml. There are gift with purchase products available as shower gel, body lotion … and several promotional products as giftsets. Nowadays you can find Kperfumes products in more than 30 countries (EUROPE, MIDDLE-EAST and ASIA). Not yet in some counties as Germany. Kperfumes can also propose exclusivity.
MARKET – CONSUMERS: Most of the products, young, fresh and trendy, target 2 kind of consumers:
One target of consumers “young, coquette and trendy” between 16 and 20 years old. Those are the teenagers who want to confirm their personality and whom are really care about their image. They work on following influences of fashion, beauty and perfumes choice.
An other target of consumers “urban, active and trendy woman” between 21 and 30 years old. Those are the active women and active men for whom beauty, cares and perfumes are part of daily lifestyle. They are always looking for the new items and differentiation. They will not hesitate to multiple items in their « beauty basket », especially if these elements exist: quality, trendy and attractive prices.
Where to find them? This target of consumers like stroll in wide spaces and advises. They will find this added value in Chains: Perfumery, Drogerie, Department Store.
MARKET – POSITIONING:
Kperfumes proposes products rather trendy, quality and target a mid-aged audience with an attractive price positioning (From 14,90€ public prices for 30ml).
Everywhere Kperfumes’ products have been launched the sales are very good and Kperfumes’ colourful assortment brings attraction on the shop shelves.
Kperfumes will be please to introduce you more (products, prices, …) within Beauty World 08 – Frankfurt, or within Cosmoprof 08 – Bologna, or simply ask for more information sending an email to: kperfumes@kperfumes.com.
|
|
|
|
|
