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mode...information GmbH
Pilgerstr. 20
51491 Overath
Germany
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mode...information – ideas ahead of time
Our company is the marketplace for facts on trends from all over the world. Precisely, reliably and well in advance, we provide pointers on what will be “in” tomorrow. Professionals around the globe detect the tendencies to be reflected tomorrow on catwalks, at trade fairs and in design and marketing – our trend forecasts provide briefing up to 24 months prior to the season.
To possess reliable facts about tomorrow’s trends at an early stage gives you a decisive edge over the competition. That applies especially in the fashion and design industry, yet related sectors also depend on sound facts if they are to trade successfully on the market.
Our facts are comprehensive, detailed and up-to-date. They supply professional backing at every stage of your activities – whether in research, hatching ideas or in specifying and implementing these.
Trade publications
We offer our knowledge of tommorow’s trends into numerous, renowned trade publications.
We make available around
• 900 international trend publications ranging from fashion and trade journals to styling, material and colour prognoses to
• reference, graphics and design books as well as
• forecast books
to designers, product managers, marketing/advertising specialists and buyers, as well as companies in various sectors, to meet their respective needs.
Our “trendstop” online service, moreover, enables you to rapidly download even more up-to-the-minute facts relating to colour, styling and streetlife trends. Many of our textbooks, our graphics and design books have also become absolute “must-haves” as works of reference and pools of ideas.
Variety of consultancy services by mi concepts
Our seminars and workshops along with our consulting activities represent further services in support of our clients, especially in the area of colour and surface design for all product groups. In addition, a worldwide professional network allows us to provide competent and comprehensive advice in other areas of design as well. Together with our clients we devise individual concepts and solutions for successful trading in tricky, fast-moving markets.
Colour codification systems and customized colour services
mode...information is a professional, competent partner on all questions relating to colour communication. Our extensive range is rounded off by colour codification systems and customized colour services such as colour cards, for example. Both instruments, the colour codification systems as well as the colour cards, facilitate precise colour selection and communication within companies and between different manufacturing sites. A core product here are the Pantone® colour systems. For the graphics design, printing and textiles fields these constitute a worldwide authority in colour communication.
History
The foundation of the company based at Overath near Cologne was prompted by the idea of providing trend information at an early stage. When the company’s founder Heinz Kramer discovered around 50 years ago that his company was better positioned for the future with knowledge on trends than by producing “trendy” fashion, he founded mode...information.
With information on trends and the appropriate instruments for their implementation the company supplied – and supplies - one essential vital for survival in the fast-moving and sensitive design industry, thus securing crucial competitive advantages for its clients. Worldwide success has proved the rightness of this concept. Headed today by managing directors Thomas Lenz and Yann Menard, the Overath-based family business is continuously expanding and is today regarded as one of the top suppliers worlwide of the facts on trends. Renowned designers no more forgo mode...information publications, tools and consulting services than do international fashion trading chains.
mode...information – ideas ahead of time.
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