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TipToy
Aleph Building, Ground Floor, Beydoun Street, Nasra
20624418 Beirut
Lebanon
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TipToy
For kids and kids at heart.
As a little girl, Karine was fascinated by the little mobiles made out of egg shells that were handcrafted and painted by her mother, and by the impressive crocodiles made out of cucumbers and other vegetables, as well as all the various culinary masterpieces delicately prepared at home.
A little girl she was, and a little girl she remained.
In 1994, along with her brother and two friends, she founded Mind the gap, a graphic design and communication agency based in Beirut. There, she practiced graphic design and developed websites, but also busied herself creating funny little characters and clay models for advertising campaigns and announcements among other things.
The birth of her daughter Laura and later her son Arthur gave her the opportunity to focus on her passion during her spare time: to create a magical universe for kids and kids at heart, made of felt figurines for the Christmas tree, and of sugar-based animals and characters for unforgettable birthday cakes (just ask her children!).
In September 2006, Karine finally decided to devote herself entirely to her passion, by developing her own line of products called TipToy. The first collection, a series of cute and funny notebooks for the young and old, is only the beginning of the story.
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